Increase added value means making your product or service better than that of the competitor. It’s a way to differentiate your company, attract new customers and improve sales.

With respect to Michael Avoir, a company’s value-added is usually shared between two types: primary activities and support activities. The previous involves modifying raw materials into products. These involves providing the after-sales providers that help the customer make use of the product and improve that.

There are many methods to increase your added value, including improving the labeling of a product or streamlining its technique of use. Apple’s focus on producing computers convenient to use, for example , transformed their industry and created enormous added benefit. Other ways to add value are to provide personal services, provide discounts, or give back to the community.

Increasing your added value is particularly important in today’s competitive markets exactly where buyers have become web-savvy and less loyal to brands. When a services or products is viewed as a commodity, it becomes difficult to market it at a higher profit margin.

Customers really want to think that they’re getting their money’s worth, so putting added worth before a customer is an essential strategy for businesses. If you don’t add value to your product or service, your competitors will, and you’ll end up being left with nothing at all. Adding benefit to your service or product also helps to build trust with potential customers and clients. This trust might warm them up to your brand and make it easier for you to sell to them later on.